Creative ways to retain your clients
How we can help you retain your clients…
Client retention is very challenging for businesses and there are several common factors to why a business loses clients. The most common reasons are;
Dissatisfaction of service
Cheaper services elsewhere
Lack of benefits to clients
Overkill on upselling
UK businesses are constantly being undercut by off-shore firms or UK firms that are cheaper, which causes them huge problems for them when trying to retain clients. They also struggle when a member of staff on their frontline lets the business down with bad service, bad attitude and / or lack of client care, resulting in clients taking their business elsewhere.
Many businesses drive the wrong behaviours in staff by focusing solely on sales and upselling targets. This has a negative effect on clients and may encourage good returns in the short-term but this approach can be detrimental to client longevity.
Clients want rewards and benefits for their loyalty to a business and when businesses don’t address that, they risk losing some great clients and contracts. One thing we do find today, is that many businesses are enhancing their offering to avoid the common reasons for losing clients. This is being done through loyalty rewards and add-ons to a businesses services… however, the problem we face here, is that so many service-based businesses are offering the same rewards, which then makes the rewards irrelevant if a client is already enjoying the benefits from another provider.
This is why Otium Concierge have created a creative way to help you or your business retain client… with Concierge Services, also known as Lifestyle Management or a Virtual PA, also known as a Virtual Assistant.
How many businesses reward their clients with time? The one thing in the World that we cannot create more of… Very little, I can tell you.
Concierge is huge with our friends stateside, Americans value their time and if they can outsource chores or research, with the tasks that eat into their evenings and weekends and have more social time or time for relaxation, then that is the best benefit or reward anyone can get.
Otium Concierge have designed packages for Businesses where they can offer their clients a white-labelled concierge service, which cover a range of tasks, such as access to sold out tickets, hospitality bookings, personal shopping, online research and many more.
They have also designed a Virtual PA package, where they can give your clients a number of hours per month for personal assistant support… this is unheard of and is extremely unique if your clients are entrepreneurs or busy professionals.
The services they offer pay dividends in client retention and are extremely affordable and there are not many businesses offering these services as a client benefit, so why not stay ahead of the game.
Call Katie at Otium Concierge today on 07738231445 or email katie.moss@otium-concierge.com, where she will help you keep hold of those clients that are the bread and butter to your business.